TAA DIXON

Sound bites and audio interviews are great ways to capture emotional responses.
As a follow-up to yesterday’s Colorado Springs community survey audio clip, here’s part 2 (click play below to listen).

(part 2) “They could have done (the survey) through Facebook or through I love Colorado Springs…”

Part 1 has sparked discussion. See comment below from TigerBCA.com:

“Very interesting to hear this reaction to the “Operation 6035″ economic development surveys. (The survey he is commenting on is the community survey, not the business survey, for those wanting to look it up.) I appreciate the gentleman’s comments, but I think he is narrowing in a little too much on the household income info on the survey as though that’s the single most important thing. In context of Colorado Springs, with our low salaries, 75K+/year can safely be considered a “higher” income family. It’s enough of a distinction that Angelous Econ will be able to tell if people at poverty level, median income, or higher income for the area are equally satisfied with the opportunities here. Really, with the community survey they want to garner as wide a sense as possible of the general impressions of citizens in the community as to what kind of job opportunities we *perceive* are here now. I think the survey pretty much does that, but I’m just one opinion! The surveys cast the net wide, and the in-person focus groups will dig in a little deeper. The gentleman is correct that the City helped in part to sponsor this project, but the costs are spread among many local sponsors, a list of whom are available at the Operation 6035 website. Thanks for sounding off! Join the conversation, folks.”

- Connie Dudgeon

Audio clip recorded Feb. 23, 2009 by Taa Dixon, owner of 720MEDIA web design and marketing in Colorado Springs.

I always carry a video camera and digital audio recorder. When someone recently asked me if I had “seen the survey yet”, I quickly asked permission to record his thoughts. He said he was “disappointed in the survey” and that “it shocked the hell out of me”.

This impromptu audio clip was recorded Feb. 23, 2009, and distributed on SpringsBusiness.com and TigerBCA.com.

Read more on SpringsBusiness.com

According to the Angelou Economics survey website (link is no longer active), “All Pikes Peak business owners and managers are invited to complete this survey, whether or not you live in the Colorado Springs…we will develop specific economic development and marketing recommendations for the Pikes Peak region.”

• Pikes Peak region business survey
• Pikes Peak region community survey

I’ll also soon be posting a discussion related to U.S. Army recruiting (a recent lively debate took place via Facebook).

What do you think? What’s on your mind? Please share your comments below.

Just received this email and it made my day…

Taa,

Scott is in Orlando at the Winter conference for the National Speakers Association. He has had a bunch of questions from people about who designed our website, Facebook page, etc. and how we are tying our social media together!

I just sent him all of your contact info so if the phone starts ringing…!

Thought you’d like to know.

People really like what they are seeing. Thanks!

Marty Lassen
Vice President
Complete Intelligence, LLC

After adding this success story to our website here, I will add to our Facebook “success stories” album. Nothing beats the authentic voice of someone who is pleased with your services!